Luis Krötz
About me
Hi, I'm Luis,
a Software Engineer focused on UX.
Currently working at Dell on the Dell Design System.
I'm an IT professional with deep expertise in web development, systems analysis, and project management. I specialize in building innovative, efficient digital solutions with a strong focus on SEO, accessibility, and performance. My programming background spans ASP, PHP, C, C#, Pascal, Delphi, JavaScript, and SQL, alongside modern frameworks such as React, Vue, and Angular.
I studied at UFSM (Federal University of Santa Maria) in Frederico Westphalen, Brazil, earning a degree in Technology for Internet Systems, followed by a postgraduate course in 'Gestão de T.I' (IT Management) at UFSM.
My work is always focused on delivering pixel-perfect layouts: code that is easy to use, fast, beautiful, and smooth.
I love CSS animation. I spent years crafting Melissa's seasonal collections almost entirely in CSS, and have since worked with JS-based animations using Vue and Lottie, experimented with Three.js, and recently started exploring spec-driven development and AI.
Some mentions:
- Aug. 2013:
At UFSM, placed among the 40 best works of the 28th JAI - June 14th 2020:
CSSDA Special Kudos Award, awarded to the first version of luiskr.com - June 14th 2020:
CSSDA Innovation Design Award, awarded to the first version of luiskr.com - June 14th 2020:
CSSDA UX Design Award, awarded to the first version of luiskr.com - June 14th 2020:
CSSDA UI Design Award, awarded to the first version of luiskr.com - Oct. 6th 2021:
Featured on TCG - Oct. 6th 2021:
CSSW Star - Oct. 13th 2021:
Featured on Mindsparkle Mag - Mar. 19th 2024:
Published Work: 'Desenvolvimento de um protótipo para gestão de conhecimento utilizando Lunr.js'
Selected work
Dell Design System Dell Design System
Building and scaling the Dell Design System to serve 500+ enterprise products.
Acting as Software Engineer, Agile Champion, Tech Lead, and Support Analyst on cross-functional engineering, accessibility, content, design, and AI spec-driven workflows to achieve seamless multi-framework component creation, parity, support, and maintenance across Vanilla, React, Angular, and Data Visualization for unified design and user experiences.
Metcha Metcha
An oracle of leather, design, and culture.
Developed at Transa Inc. in collaboration with Leather Naturally, the platform tells compelling stories from the worlds of design, art, fashion, and lifestyle, spotlighting the people who shape creative culture.
Melissa Melissa
A brand portal connecting everything related to Melissa.
It featured social media feeds and original content created at Transa Inc.
Mini Melissa Mini Melissa
A project developed at Transa Inc. for the Grendene Group as a dedicated channel for the Mini Melissa brand.
The site featured a content feed and a social feed with infinite scroll, offering exclusive Mini Melissa content. Active from 2018 to 2020.
Brazilian Leather Brazilian Leather
A project developed at Transa Inc. through a partnership between CICB and Apex-Brasil.
A portal for Brazilian Leather, encompassing websites including Brazilian Leather, CICB, CSCB, and Leather Law.
Mor Mor
A project developed at Transa Inc. with the goal of creating a fast and beautiful experience connecting MOR's channels and community in one place.
Coza Coza
A project developed at Transa Inc. from 2017 to 2019.
Coza's homepage was a content feed for the brand, featuring articles, galleries, photos, and links to the online store.
Marco Almeida Marco Almeida
Marco's Portfolio, developed as a freelance project in 2021.
The primary goal was to deliver a pixel-perfect UI with smooth animations and a performance-focused approach.
Nathalia Bond Nathalia Bond
A website developed as a freelance project in 2021.
Nathalia Bond's website was a redesign of the previous one, keeping the already established visual identity, focusing on refining it, and using Squarespace as an easy-to-maintain content management system for the end user.
Cecerelê Cecerelê
An e-commerce website developed as a freelance project in 2021.
Cecerelê's store was designed by me on the Illuria e-commerce platform.
Transa Transa
A website developed at and for Transa Inc., consisting of an infinite scrolling feed, a custom CMS, and 'join us' and 'cases' pages summarizing projects developed over many years.
Vibra Vibra
A website developed at Transa Inc in 2016 as a portal created for the Vibra Brand.
Sageweb Sageweb
A project developed by Genesysinf in Santana do Livramento, Brazil: fiscal software.
The project consisted of porting the Sage desktop software code to a new web version.
